One may wonder what makes a good poster and who really has the right to judge? We agree, but there are some posters that everyone should be able to agree that are just plain terrible.
Three simple things that we believe make a poster successful.
1.Brand: The poster sets the tone for the rest of the graphics throughout the season. Develop a brand and stick to it, there should be no question about what school the poster belongs to.
2. Creativity: It is a poster, it should be fun and exciting regardless of how many players you have been forced to throw on it. Use your creative juices and produce a piece that fans will be thrilled to get their hands on!
3. Legible: There is no point in having a schedule poster if the schedule is not legible. It may seem boring, but that is literally the entire purpose of the poster. People may not care if it is ugly, they just need to know when and where the next game is. Never forget that design is practical, not subjective in relation to distrubiting information.
Here are a few posters that we think got it right.